Re: Thanks.
From: Matthew Jones (matthew_at_matthewdelme-jones.delme.com)
Date: 08/06/04
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Date: Fri, 6 Aug 2004 14:02 +0100 (BST)
> The difference is..,Microsoft will give you your MONEY back after
> 30-days, whereas software being marketed as shareware will initially
> cost you nothing while you evaluate it. You must purchase Office first
> before the 30-day "trial" begins.
I have here a multi-CD Office evaluation pack. No money changed hands, and
I can try it for 120 days before it expires. 120 days is longer than many
"shareware" programs allow for trials.
> you're expected to pay a registration fee
To me, that is the nub of the issue. In the old days of BBS's, shareware
was something someone would download at great expense, and it thus made
sense to pass a floppy to your friends to pass it on for them to try. And
you could try it, and use it, and maybe pay for it too.
I've just been reading an ebook on shareware marketing, and some of the
authors talk about all the nag screens and methods to get people to buy,
but they pretty much all now time out and stop working. I can't really see
the difference any more. You might argue it is a low-budget thing, where
you use something and tell friends about it. But then when you use Office
to create a document and pass the file to your friend, they get pressure
to buy Office too.
Hmm. I think the lines are very blurred nowadays.
/Matthew Jones/
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